COVID-19 Update

For lockdown ideas, updates and more, read our latest blog or join our Facebook Group!


5 out of 5 starstotal reviews(2)
  • London
  • Indoor
  • Ages 0-12
  • Tourist Attractions

Attraction Information

Hamleys is a magical and unique experience. A world of wonder and delight with activities in the holidays as well as tours around the store and parties. An iconic flagship toy store so good it's a trip out in itself that has developed an international reputation for its magical atmosphere, terrific range and spectacular window displays.

There are numerous activities for kids held in the holidays as well as tours around the store available throughout the year, so there are loads of ways to enjoy Hamleys without spending the pennies, but it's more fun if you take some along!

They must be doing something right: since they opened in 1760 they've sold 15 million Teddy Bears alone, that's enough to link London to New York if you lined them all up head to paw!

You can also bump into some living bears there too as life-sized mascots Hamley and Hattie Bear visit daily or have a truly epic birthday party!

club logo

Join our membership

  • A green tickSave money on great days out
  • A green tick£1 for 30 days - cancel anytime
  • A green tickDo more for less
Try it for £1

Opening hours

Monday to Friday 10:00 - 21:00
Saturday 09:30 - 21:00
Sunday 12:00 - 18:00


Free admission

Travel & Contact Information


188 to 196 Regent Street, London, Greater London, W1B 5BT, England

Phone number

0871 704 1977



Click here to visit Hamleys' website.

FAQ & Additional Information

Hamleys has not told us about their parking.

Yes, there are toilets and baby changing facilities.

Yes, there are baby changing facilities.

Hamleys has not told us if you can bring a picnic.

Yes, there is an onsite restaurant and snacks are available.

Yes, Hamleys is wheelchair friendly.

Yes, Hamleys have stated they are pushchair friendly.

Hamleys has not told us if they are dog friendly.


Amazing!!!!! 5 out of 5 stars

Amazing store, big and great for family. had a great day out and fun visiting the store.


best toy store in London play for free 5 out of 5 stars

For families who don't have a lot of money you can take the kids still for a nice day out. All the kids play with a lot of the toys without having to buy anything and they do give free lego dvds most times. They have toys from £3.50-1000 + my favourite is the upstairs sweet shop, edible roses and personalised lollies a bargain at under £4.00

attractions redesign