LEGOLAND Windsor approached DOWTK to help boost brand awareness and generate excitement around the opening of
"The Magical Forest" - April 2022
We ran a campaign via our social media channels to our hyper targetted audience highlighting the newest LEGOLAND experience. This consisted of a competition to boost data capture, facebook cover photos for exposure and Social Posts to gain reach and awareness.
Visible to over 361,711 parents to help maximise exposure
LEGOLAND boosted their mailing list with real families looking for days out as well as creating hype and excitement around the new experience.