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6th November - 24th November 2025

Christmas at Hamleys

Free to enter

Step into Hamleys’ Jingle Town Fair – where festive magic, laughter, and joy fill every moment!

LocationHamleys

Typical Visit Time2-3 Hours

Suitable For1 - 16 years & All Group Sizes

What to Expect...

Event Highlights

Hamley Bear

Meet Hamley Bear

Hamley, the beloved festive bear, meets friends daily, sharing hugs, high fives, dance moves, and holiday cheer.

Everyday, 1pm & 2:30pm, Front of Store

Elves

Twinkle Jingle Town Parade

Join the elves as they travel through the entire store, showing off their best moves to festive tunes. The best part? Everyone can join in and dance along!

Everyday, 4pm, Starting on the Ground Floor

Highlight Image - 3

Hamleys Opening Ceremony

Everyday, Hamley Bear and the elves start the day with the famous opening ceremony! It starts with a friendly introduction, a big 10-second countdown, and the ringing of the bell for the doors to open – and the magic to begin!

Everyday, Monday - Saturday 10am, Sunday 12pm, Front of Store

Book Your Tickets Now

ChildFree

Free to enter

AdultFree

Free to enter

Visit Official Website

Opening Times

Monday - Saturday 10am-9pm. Sunday 12pm-6pm

Location Details

Full Address:

188 to 196 Regent Street London, W1B 5BT

Get Directions

Hamleys is easy to reach by public transport. The closest Tube station is Oxford Circus (Central, Bakerloo, Victoria lines), just a 5-minute walk. Piccadilly Circus is also nearby, and several buses stop along Regent Street.

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