Make more of October half term with West Midlands Railway and Day Out With The Kids. Families can get 50% off eligible return train tickets and spend the savings on a little treat along the way – whether that’s an ice cream, a special snack or an extra stop to explore somewhere new.
The offer is available from 19 October to 2 November 2026. Claim a promotional code using the West Midlands Railway online offer form, then purchase your ticket through the website or app.
What is the Little Treats offer?
West Midlands Railway’s Little Treats discount offers up to two adults and four children 50% off Off-Peak Day Return train tickets between 19 October and 2 November 2026. It’s a simple way to make a family day out more affordable, with a little extra left over for a treat when you arrive.
The offer is brought to you by West Midlands Railway in partnership with Day Out With The Kids.
How do I claim the offer?
- Get your code: Complete the West Midlands Railway online offer form. Your unique promotional code will be emailed to you.
- Book online: Search for your journey on the West Midlands Railway website or app and enter your code during booking.
- Enjoy your trip: Book and travel between 19 October and 2 November 2026.
Codes are available on a first-come, first-served basis, so claim yours before they run out.
Where can I go by train?
West Midlands Railway serves destinations across the region, giving families plenty of options for a half-term outing. You could explore Birmingham’s museums and city-centre attractions, discover Coventry’s transport and heritage, or plan a day around places such as Worcester, Stratford-upon-Avon, Kidderminster or Shrewsbury.
The discount applies to journeys with West Midlands Railway, and you’ll see your saving when you enter your code at booking. Not sure where to go? Explore the West Midlands Railway network map to see stations across the region.
A few places to inspire your day out
You don’t need to plan a packed itinerary. Choose a destination, see what’s nearby and save a little time for a treat along the way.
- Birmingham: Visit Thinktank, Birmingham Science Museum for hands-on science and discovery.
- Bournville: Make time for chocolate-themed fun at Cadbury World.
- Shrewsbury: Discover local history at Shrewsbury Castle.
- Coventry: Explore vehicles and transport history at Coventry Transport Museum.
These are just a few ideas to get you started. Check the attraction’s location and your train route before booking. You could also look out for 2-for-1 attraction offers to make your family day out even better. Attraction admission discounts are separate from the West Midlands Railway train offer, so check the individual terms and conditions.
For more ideas, browse family days out across the West Midlands.
Make the journey a Little Treat too
The fun can start before you arrive. Try a simple window-spotting game, let the kids choose a snack for the journey or save a little of the money you’ve saved on travel for an ice cream at your destination.
Three things to check before you travel
- Keep your code handy: Have your promotional code ready when booking through the West Midlands Railway website or app.
- Check your route and fare: Make sure your journey and return ticket are eligible for the discount.
- Check your plans: Look at train times and the attraction’s opening hours before setting off.
Offer terms and conditions
- The offer is valid for claiming, booking and travel from 19 October to 2 November 2026.
- The discount applies to eligible return tickets on routes where West Midlands Railway is the primary operator.
- The offer applies to Off-Peak Day Return tickets. Where that ticket type is unavailable on the route, the discount applies to an Off-Peak Return instead.
- The promotion covers a maximum of two adults and four children. Children aged 5 to 15 receive an extra 50% off their fare and under 5s travel free.
- Each account can claim one unique promotional code, which is valid for a single transaction.
- Codes are available on a first-come, first-served basis.
- Tickets must be booked online through the West Midlands Railway website or app. The offer is not available at station ticket counters.
- The offer cannot be used in conjunction with a Railcard.
- Any attraction admission offers mentioned in this article are separate and have their own terms and conditions.
Frequently asked questions
What discount does the Little Treats offer give families?
It gives up to two adults and four children 50% off qualifying return train tickets on routes where West Midlands Railway is the primary operator.
When can I use the offer?
You can claim your code, book and travel between 19 October and 2 November 2026.
How do I get a promotional code?
Complete the West Midlands Railway online offer form. Your unique code will be sent to you by email.
Where do I book my tickets?
Book online through the West Midlands Railway website or app and enter your code during the booking process. The offer is not available at station ticket counters.
Which tickets qualify?
The offer applies to Off-Peak Day Return tickets. If that ticket type is not available on your route, it applies to an Off-Peak Return instead. The journey must be eligible under the offer terms.
How many people can travel with the offer?
The promotion covers a maximum of two adults and four children. Children aged 5 to 15 receive an extra 50% off their fare and under 5s travel free.
Can I use a Railcard with the offer?
No. The October half-term offer cannot be used alongside a Railcard.
